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Fashion Categorisation & Theming Project
Project type
Styling Through Themes
Date
2021-2023
Location
Hong Kong
This project began by categorising pieces sourced from my former shop into distinct themes, using them as a foundation for new content. The process allowed me to explore how clothing could be reinterpreted through storytelling, mood, and visual narrative. By reframing items into themes, I developed posts that highlighted creative styling while strengthening my skills in content creation, colour and pattern recognition, and visual analysis. This approach not only generated engaging content but also reflected a sustainable mindset — demonstrating how new items could be paired with accessories or pieces customers already owned, and how existing wardrobes can inspire fresh ideas without relying on constant newness.
Below are pieces I created across different themes.
